Final Year Project Showcase

Transmedia

Ready Medi Player! (Industry Partner: Tan Tock Seng Hospital)

Tock tock's Medifriends Opening Title
Audio voice recording for the animated videos during the production phase.
Digitalising characters during the production phase.
Discussing and conducting quality check on our animations during the production phase.
Medical Literacy Educational Video for patients and caregivers at TTSH.
Medipop Game Trailer Video for the game.
Quizel Game Trailer Video for the game
Mockup of our merchandising magnets to help patients and caregivers keep track of their medications.
Brochure mockup that provides patients and caregivers tips and reminders on how to read the medication label and a comic strip that promotes the games.
Team meeting in pre production phase discussing about the brochure layout.

PROJECT INFO:

The purpose of our transmedia campaign is to educate more caregivers and patients on the importance of taking medicine properly, such as the dosage to take and the right ways to store them for medical emergencies. Through the help of a transmedia campaign which includes animated videos, an engaging story, brochures, games, tote bags, pouches and magnets, the campaign aims to remind our target audience and educate them on medical literacy.